Many marketers believe that creating a list is a great way to spend your time and make money online.
Despite this, many people choose not to attempt or, after considering the amount of work involved, decide that it is too difficult. If you believe this, I recommend strongly that you reconsider how you market things. Building a list of people who have agreed to receive your messages is very important and valuable. Now, let's examine that statement more carefully.
I was chatting with a friend who also does marketing the other day, and we were talking about whether it's better to have a blog or a mailing list. He has a popular blog in the marketing and making money online field and has gained a good number of subscribers in the last few years. He has a lot of experience and earns a full-time income online, but until recently, he didn't pay much attention to creating a mailing list.
Lately, he started creating his own list and has been surprised by how much more people are responding. He sent a letter to his group of young people and got 40 purchases from a single email. A blog post about the product led to 1 purchase.
You can understand that he has changed his mind and now strongly believes in the usefulness of having a list.
This is great, but many people are discouraged from trying to create a list because of the expenses involved. Using a professional autoresponder can be expensive, as there is usually a monthly fee. It can also be difficult to convince people to subscribe to another email list, and it can be challenging to get people to visit and fill out your forms.
This is when it is crucial to have a blog and your own website(s). Putting your sign-up form in as many different spots as you can will make it more likely for new people to want to join. You should give something as a gift in return for their information, and a free gift is usually the best option.
This requires a great deal of effort and discourages many people. But in terms of making money back from what you invested, the work and costs are really worth it.
There are many free programs available that say they can do the work for you. But even though the people who made these programs tried their best, most of them are not as good as making your own list.
There is one answer that works great for beginners. You don't need to have an autoresponder or pay for the service. However, if you do have an autoresponder, it can integrate fully with it.
It operates on a very easy idea that goes beyond regular viral marketing. When you use the system to create your list, you will also assist others in creating their own. It seems easy, so it's surprising that more people haven't realized it, but the outcomes can be very impressive. The person who invests in the main software and hosting will benefit the most, as they will see a huge increase in popularity. However, this doesn't mean that others won't also benefit from it.
If you are unsure about creating your own opt-in list, don't wait too long to start, because the faster you begin, the sooner you will see the benefits. I have supported numerous new marketers in starting their first list and if you'd like to learn more, you can get a free guidebook from our website.