Benchmark Email Marketing Platform Review 2024

Benchmark is an affordable email marketing platform perfect for small businesses because it is very easy to use and has a wide range of tools to enable you create and deliver a successful email campaign. Benchmark will enable you create campaigns using their hundreds of templates for every occasion. Benchmark will enable you grow your list by using their sign-up forms, landing pages, automations, surveys and polls. Benchmark also provides ecommerce email templates. You can get more customers with email marketing for shopify. Benchmark integrates with shopify to seamlessly add your products to your email or newsletter. Benchmark integrates with services such as WordPress, salesforce, zapier and others. Benchmark A/B testing, inbox checker and reporting features will enable you create better email campaigns by understanding how subscribers interact with your emails.   
As a new customer you can try Benchmark completely free where you will be able to create a list of 500 contacts and send 3,500 emails per Month. You will have access to their reporting features and sign-up forms.

Benchmark Email Marketing Features

- Drag & Drop builder: The Benchmark drag and drop builder enables you to build beautiful email campaigns very easily.  

- HTML Editor: Benchmark has an HTML editor that you can use to easily code your email campaigns. This is a perfect method in case you are an HTML whiz  

- Marketing Automation: Benchmark has simplified email automation. You don’t need to be an automation expert. You’ll be able to send your leads targeted timely emails over time to add value and shorten their path to conversion. You’ll automatically send to new subscribers a welcome email, cart abandonment reminder emails to subscribers and more.  

- Landing pages: Benchmark will enable you design beautiful landing pages using their beautiful templates layout that has proven to convert. You can also create branded landing pages in a snap with their easy to use drag and drop builder. You can even embed the Benchmark sign up forms with your landing pages to add new contacts to your email lists.

- Benchmark A/B Testing: You can use Benchmark A/B testing to try out two different subject lines, delivery times, or other things with different test groups. Then you can send the better one to the rest of your subscribers. This tool is very important for making sure your messages are reaching the right people.

- Benchmark’s Segmentation Tool: Benchmark’s segmentation tool enables you to break down your contact groups by likes and dislikes so you can send the right emails to the right contacts at the right time. 

- List Building Tools: Managing your contacts list is very important for making your email campaigns successful. You can add contacts to your list one at a time or all at once by bringing in XLS, CSV and TXT files.

Benchmark works with many other apps, so you can easily add your lists from other services. You can put a Benchmark pop-up and email sign-up forms on your website, blog, or social media to get more people to subscribe.

After you put your contacts in, Benchmark's list management tool helps you divide your contact lists by things like age, interests, or where they live. This way you can send the right content to each person.

- Campaign Analytics: We enjoy the information that Benchmark provides about each campaign. Benchmark quickly gives you information about the emails you send out. It shows you details like how many people received them, how many opened them, and how many clicked on the links inside. It also tells you how many emails couldn't be delivered and how many people unsubscribed. The platform puts all your campaign information in one easy-to-read chart. From there, you can look at different ways to measure how well something is doing, like the number of times a link is clicked or where people are opening an email from. These tools are really important for finding out if your messages are making the impact you wanted.  

- Integration: Benchmark integrates with 1,500+ services. You can connect your favorite APPs to Benchmark email to instantly grow your email list. Benchmark will enable you add customers to your mailing list when they buy products from you through shopify. You can track your contacts in Google sheets and add them to your mailing list. You can send to your Zoho contacts professional newsletters by integrating zoho with your Benchmark email account. You can share your recent LinkedIn posts with your Benchmark email subscribers. Benchmark integrate with 1,500+ web services like Gmail, Evernote, Facebook and Google Docs.

- e-commerce: You can get more customers with email marketing for shopify. Benchmark integrates with shopify to meet your customer in the inbox with the products they need. You can add your products to your email or newsletter. You can quickly improve your ecommerce email strategy with A/B testing for subject line, content, time of day and more.

Benchmark Pricing

Benchmark Free Plan

As a new customer you can try Benchmark completely free with no credit card required. The free plan will enable you create a list of 500 contacts and be able to send 3,500 emails per Month.

Benchmark Paid Plan 

Benchmark provides two paid plan known as Pro and Enterprise. In the pro plan you will enjoy all the features of the free plan and send 7,500 emails per Month. You will have access to email automation, landing pages, A/B testing and more. When you create a list of 500 contacts the price is $13 per Month. A list of 1000 contacts the price is $20 per Month. The cost increases as your list also increases.

The Enterprise plan is perfect for large businesses having more than 20,000+ subscribers. The cost of the Enterprise plan depends on how you talk with Benchmark. It is not fixed.

Benchmark support

You can contact Benchmark via email, by completing the contact us form on their website. You can also contact Benchmark through live chat and even through phone.