How Should List Segmentation Be Done in Email Marketing?
Introduction
Email marketing is a powerful tool for businesses to engage with their audience and drive conversions. However, to make the most of your email campaigns, it is crucial to segment your email list effectively. List segmentation allows you to divide your subscribers into smaller, targeted groups, enabling you to deliver more personalized and relevant content. In this article, we will explore the best practices and strategies to optimize list segmentation in email marketing, ultimately leading to better engagement and higher conversion rates.